BUBI

/ˈbuːbi/

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Terms of Service

BUBI Productions Ltd · Company number 15104027 · Registered in England and Wales. Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ. Email: info@bubiproductions.com · Phone: +44 7367 390 611

These terms govern every engagement with BUBI Productions Ltd ("BUBI", "we", "us"). By commissioning our services you agree to them. Where a signed Partnership Agreement or project proposal exists, that document takes precedence over these terms wherever the two differ.

Last updated: 30 August 2026.

1. Who we work with

Our services are designed for businesses, organisations and professional creators. By engaging us you confirm you are acting for purposes relating to your trade, business, craft or profession. If you engage us as a consumer, the law of England and Wales gives you additional rights that these terms do not reduce; see section 9.

Throughout these terms we call the party commissioning us the "Partner". This is how we describe the working relationship. It does not create a legal partnership, joint venture or agency between us, and neither party may bind the other.

2. Services and scope

The services for each engagement are defined in a written proposal or statement of work: scope, deliverables, timeline and monthly investment or project fee, and, for retainer partnerships, the one accountability metric agreed in writing under section 7, with its measured baseline and its evaluation window. Anything not written there is not in scope.

Changes to scope are requested in writing. We respond with the effect on fee and timeline before any changed work begins, so there are no surprise invoices.

3. Fees, invoicing and payment

Full details, including accepted payment methods and the invoicing cycle, are on our Billing and Payments page, which forms part of these terms. In short:

  • New engagements are invoiced before work begins. Production starts when payment is received.
  • Ongoing monthly partnerships are invoiced at the start of each billing month, with 14 days to pay.
  • We accept bank transfer, Stripe and PayPal. All amounts are in pounds sterling.
  • BUBI Productions Ltd is not registered for VAT. No VAT is charged or shown on invoices.

If an invoice is overdue we may pause work until it is settled, and we may charge interest and compensation at the statutory rate under the Late Payment of Commercial Debts (Interest) Act 1998: 8% per annum above the Bank of England base rate, plus the fixed statutory compensation per debt (£40, £70 or £100 depending on the amount, as the Act sets).

4. Partner materials and approvals

The Partner supplies the agreed materials (footage, logos, product information, access) in the agreed formats and timeframe. Delays in materials or approvals move the delivery date by at least the same amount.

The Partner confirms it holds the rights to everything it supplies, including music, footage, images and the consent of any people who appear in them, and will cover us against claims arising from supplied material.

5. Intellectual property

  • On full payment for a deliverable, that finished deliverable belongs to the Partner.
  • Until full payment, all rights stay with BUBI.
  • Project-specific licences we purchase for the Partner (music, stock footage, typefaces and similar) are taken out in the Partner's name wherever the licensor allows, and otherwise held by BUBI for the Partner's benefit alone. Either way, the licence document lands in the Partner's own folder on the day the piece it covers ships, and we do not reuse these licences for ourselves or for anyone else.
  • We keep a limited, permanent, non-exclusive licence to show the finished work in our portfolio, showreels, case studies and our own marketing, always as an example of our work for the Partner and never to advertise or sell any product of our own or of a third party. This licence survives the end of the engagement. It does not extend to unreleased or confidential material, which is not shown publicly without the Partner's separate written permission. For material the Partner has released, the licence is exercised as a showcase clip of up to fifteen seconds per video, enough to demonstrate craft; showing a full piece, or any use beyond that, needs the Partner's written permission. Where the Partner takes a released piece down and tells us in writing, we stop using its clip in new showcase material. Anything beyond showcasing, such as publishing the Partner's performance data or quoting the Partner by name, happens only with written consent, item by item, or under the attribution rule below.
  • Attribution while permission is in flight. Where we show a Partner's name, logo, quote or figure before their written confirmation has arrived, the item is marked as pending on its own face, beside the thing it qualifies, and the request is already with the Partner. The Partner may say no at any time and the item promptly comes down or loses its name; written confirmation retires the mark. An unmarked name is a confirmed name: nothing appears unmarked without written permission on file.
  • The written standard we build with the Partner, the brand SOP, is two things and not one. What it records about the Partner's brand, including colour references, pacing rules, subtitle style and the phrasing the Partner does and does not use, belongs to the Partner. It is theirs during the engagement and it leaves with them at the end of it, in a form they can use. What it records about how BUBI runs its own bench, including staffing, file handling and the method by which BUBI conducts an audit or a review, remains BUBI's. The same line applies beyond the SOP: what passes between us, including the plan of action from an audit and the reasoning for it, is the Partner's to keep and to act on, whether or not the engagement continues; how BUBI arrives at it is not.
  • Working files, unused concepts and BUBI's own production methods remain ours unless the proposal says otherwise.

6. Confidentiality

Both directions, same weight.

What the Partner learns about BUBI's strategy, workflows, technical know-how, pricing structures and tooling is our trade secret and is not shared with our competitors or any third party without written consent.

What BUBI learns about the Partner's business is the Partner's trade secret: performance statistics, production methods, filming practices, sales approach, costs, margins, tools and platforms used, and anything similar. We do not share it with the Partner's competitors or any third party without written consent, and we do not use it in case studies, marketing or anywhere public without the Partner's written consent for the specific item, or under the attribution rule in section 5.

These duties survive the end of the engagement and continue for 5 years after it ends; for trade secrets, for as long as they remain trade secrets.

Either party may disclose the other's confidential information to its own legal and accounting advisers, and to the people who need it to perform the work, provided they are bound at least as strictly. Confidentiality does not cover information already public through no fault of the receiving party; information the receiving party already held, received lawfully from a third party owing no duty of confidence, or developed independently; or disclosure required by law or a regulator, in which case the other party is told first where that is lawful. For a course or other engagement built on unreleased or commercially sensitive material, BUBI will sign a non-disclosure agreement in the Partner's own form, with named recipients and standard exclusions, provided it covers confidentiality and nothing wider, is governed by the law of England and Wales, and does not conflict with these terms.

We treat these duties as owed from the first conversation. Until an engagement or a signed agreement exists, what is shared in confidence is protected by the general law of confidence; where either side wants a contract in place before any scope exists, there is a mutual non-disclosure agreement on the same terms, available on request and signed before anything sensitive changes hands.

The specialist bench are recurring contractors. Each is bound to BUBI by written confidentiality and intellectual-property terms at least as protective as those in these terms before touching any Partner material, and each has assigned the rights in their contribution to BUBI, so ownership can pass to the Partner under section 5. Each works only through a BUBI email address and through BUBI's or the Partner's own storage and transfer, never a personal account. BUBI remains responsible to the Partner for the bench's work and their confidentiality, as if both were BUBI's own.

Account access, logins and analytics stay with the founders. The bench works from a founder's brief and from BUBI's own reports drawn from the Partner's account, never through direct access. Each account is served by a deliberately small, named team: a founder as its project manager and up to two specialists, named to the Partner, who stay on the account. This describes the structure, not a promised headcount: what is fixed is that the people are named, that they persist, and that a founder answers for them.

For as long as the partnership is active, BUBI will not take on, or share the Partner's strategy with, a direct competitor, meaning a brand in the same niche, addressing the same audience, at the same price-and-quality position. The proposal may name the brands this covers, and where it does, the named list governs. A breach is unremedied where it is not put right within 14 days of written notice. Where BUBI ends the partnership, other than for the Partner's unremedied breach, this continues for ninety days after the end date. Where the Partner ends it, or BUBI ends it for the Partner's unremedied breach, it lifts on the end date. If two existing partnerships grow into the same position, BUBI tells both promptly.

7. Quality, revisions and problems

We deliver work of professional broadcast and platform standard, produced with the care described in each proposal. Each engagement states its revision allowance. If something is wrong, tell us; the fastest route to a fix is a plain description of the problem, and we treat that as the start of the solution, not as a complaint to be managed.

A correction needed because the delivered work does not match the written brief or approved scope agreed for it is not a revision and is not counted against the revision allowance. BUBI corrects its own errors promptly and at its own cost. Where the two sides disagree on whether the brief was missed, the written brief decides.

For retainer partnerships, the proposal names one accountability metric, with its measured baseline and its evaluation window, agreed in writing before work starts. We choose it as the weakest link in the funnel, because moving the bottleneck lifts everything downstream, and we watch the surrounding metrics as parts of one funnel while we work on it. The metric changes in two ways only: when it has moved, the goal advances with it to the next weakest link; or both sides agree a change in writing. It never changes because it is proving hard. A metric that is not moving changes the work, not the goal, and it is a conversation we open rather than one the Partner has to start. Our commitment is to this conduct, not to a number: an unmoved metric is not by itself a breach of these terms, and the remedies for our work remain those in this section and on the Refunds and Cancellations page.

If we cannot resolve a concern informally, email info@bubiproductions.com with "Complaint" in the subject line. We acknowledge within 2 working days and respond fully within 14 days. If we still cannot agree, both parties will attempt mediation before court proceedings.

8. Cancellation and refunds

Our Refunds and Cancellations page forms part of these terms. It includes our 14-day guarantee and the items that fall outside it.

9. Consumers

If, exceptionally, you engage us as a consumer rather than a business, nothing in these terms removes your statutory rights, including rights under the Consumer Rights Act 2015 and, where you contract with us at a distance, the Consumer Contracts Regulations 2013. Where those rules grant you more than these terms do, the law prevails. If you ask us to begin work within the 14-day statutory cancellation period, you do so on the basis that you will owe a proportionate amount for work done if you then cancel, and that the right to cancel is lost once the service is fully performed.

10. Liability

Neither party excludes liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be excluded. Subject to that, each party's total liability under an engagement is capped at the fees the Partner paid us in the 12 months before the event giving rise to the claim, and neither party is liable to the other for indirect or consequential loss, including loss of profit or anticipated savings.

11. Ending an engagement

There is no minimum term. An ongoing partnership runs from billing month to billing month, and either party may end it with 30 days' written notice, unless the proposal states a different notice period. Project engagements end on delivery. On any ending, the Partner pays for work done and committed costs up to the end date, and each party returns or deletes the other's confidential materials on request, except where retention is required by law.

On the last day of an engagement we remove our own access to the Partner's channels, brand accounts, advertising accounts and analytics, without waiting to be asked, and we send the Partner a written list of what was removed. We work on delegated access and do not ask for the Partner's credentials; where a Partner has shared one with us anyway, that credential is rotated at the end and named on the same list.

Part of the Partner's library is theirs without asking, delivered as the work ships. Each deliverable ships with its final export and a text-free master. Every design and graphic that appears in a piece is exported per asset and named; title elements ship as alpha-channel clips. Licence documents land in the Partner's own folder on the day the piece ships, as section 5 provides. Footage BUBI shoots for the Partner belongs with the Partner's library and is handed over in usable form. Fonts are licensed goods: the Partner always receives the font names, and the font files wherever the licence allows.

Project files stay available for one year, and the year is counted from two different points depending on what the file is. Footage, masters and the working project for a given video or project are available for one year after that video or project is delivered. The brand-level material, meaning the strategy, the research and the SOP built around the Partner's brand, is available for one year after the partnership itself ends. The two clocks are different on purpose: a single video's files age from its own delivery, while a standard built around a brand only stops being current when the relationship does. Within either window the Partner can ask for a copy of their deliverables, the materials they supplied, their brand assets, any standard operating procedures written for their brand, and the records of any licence bought for their project, and will receive them in a usable form. The editable project files are BUBI's craft and are not handed over as part of the service. If the Partner wants the project files, that is agreed in writing with its own terms and fee, while scoping the work or later by agreement. Receiving a copy of a file moves no ownership in either direction: what belongs to the Partner under section 5 stays the Partner's, and what remains BUBI's stays BUBI's. The brand SOP is not subject to a request at all: under section 5 it leaves with the Partner at the end of the engagement whether or not they ask.

12. Use of AI

The principle is fixed: the human is the brain, and AI is a tool. On Partner material that means four rules. Repair and mechanical assistance are permitted only in tools that neither retain nor train on the material: rescuing difficult footage, cleanup, transcription, timing. Partner footage is never fed to a generative model to invent what was not shot; people cut the work. Generative footage or design is produced only where the Partner has explicitly asked for it, and the request is recorded in the proposal or in writing before the work is made. And nothing of the Partner's trains any system: we do not use Partner material or Partner data to train any machine learning system, and we do not allow our tool providers to use it for training theirs. AI never originates a concept, an artistic decision or a strategy; at most it refines one already made by a person.

13. General

We may update these terms; the version on this page applies from the date shown at the top, and material changes are notified to active partners before they take effect for them. We keep a dated copy of every published version, and on request will tell a Partner which version governed their engagement on any date. If a clause is found unenforceable, the rest stand. These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction, without prejudice to a consumer's right to proceedings in their home jurisdiction.